Consider the ideal person your profile would speak to, your buyer personas and if your profile were side by side with another, what words would make you stand out? Have these words thought-out and ready when you create or edit your profile.Areas to incorporate great keywords include your headline, summary, interests, job titles, job descriptions, and skills. Here are the top 4 ways to skyrocket your business with LinkedIn.
- Keep your company page updated: Admins can also associate their Page with hashtags, so they can listen in and respond to conversations happening about their brand or relevant topics on LinkedIn. Admins have always had the ability to post images, native video and text to their LinkedIn Company Pages, the social networking company notes.
- Join relevant groups: LinkedIn groups are great for expanding your reach and interacting with others in your industry. They’re great for sharing content with those in your niche and increasing your engagement. They can connect you with customers and like-minded professionals.
- Keep engaging more often with connections: Facebook and Google have been using this little green dot for years to make it easy for users to chat with each other when they are online. You can now do the same on LinkedIn! When you go to a connection’s profile page, Active Status shows a green dot next to their photo if they are online.
- Add a professional touch to your gallery: If you’d like to really stand out on LinkedIn and attract more business opportunities, a great way to get noticed is through visual content and creating a portfolio of work examples. There are a few ways you can create a portfolio by adding project examples, images, embedded video and SlideShare presentations to your profile page.
