So many people might be landing on your website page, now what?
How can you easily convert these visitors into leads?
You should make sure you can attract a lot of traffic to your website and then try converting them into your potential leads.
You need to use some strong tactics to maximize the quality and volume of your leads. Don’t forget to check out our digital marketing services for better business.
How can you do that? We will tell you more about it!
Tools and strategies that are helpful in converting your website visitors into leads:
Exit pop-ups: Being popular lead generation tools, exit pop-ups help in increasing your conversion rate by 5-10% when deployed appropriately. The exit intent pop-ups B2B audience will include the following:
- Social media links: you can ask your visitor to connect with you via your social media channels. Even if you are not converting right away, you can still keep them lined up in your funnel.
- Newsletter: offer your audience a signup for your newsletter.
- Free giveaway: everyone loves to get some freebies, so why not attract your audience via some free giveaway products?
Live chat: with live chats, you can engage a lot of website visitors while they are on your website and this can help in boosting your conversions. Your visitors can be engaged through messaging which is directly relevant to the content presented to them. Also, if you observe these visitors are repeating themselves on your website, you can personalize the content.
Use longer lead forms: your landing page can be very useful. It will take time to work out the right amount of fields. The best way to start is to understand what information you need to qualify sign-ups effectively. Also, it can help to identify who is signing up and to weed out those who aren’t suitable. If a prospect isn’t interested in filling out a longer form, chances are they aren’t ready to buy.
Well, when we talk about CTAs, marketers usually think about pop-ups and contact forms on landing pages but they can be utilized outside of landing pages as well. Moreover, you should use long tail keywords for enhancement in your SEO. Also, get in touch with us for professional SEO services in Goa.