Rich snippets are snippets that have a higher click-through rate.
Rich Snippets
A snippet is a result shown by Google to the user in the search results. Google will show you a title in blue, the URL in black and a description of what the page is all about. This is what is known as a snippet. Now, a rich snippet will show some additional information between the URL and the description.
People just prefer to click on the results that give them more information.
What we do
Like we understand, rich snippets will stand out from the other snippets. Just by the look of it, you will like its appearance and instantly know more about it.
- If the click through rate of your rich snippet increases, there will be more traffic from the search results.
- Over a long run, rich snippets will have an impact on your rankings as well. As more people click on your result, Google will see that people prefer your page over the other ones thus improving your search engine rankings!
They also offer quality results that could match the user’s intent more closely.
If the click-through rate of a snippet increases, you’ll get more traffic from that search result.
Why Choose Us
Google will show rich snippets if structured data is added to your website. Now, what exactly is this structured data?
Basically, structured data is a piece of code in a specific format, which is written in such a manner that search engines can easily understand it. So, once search engines read the code, they use it to create rich results.